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New Hajduk's co-branding partnership - natural spring water Divona

New Hajduk's co-branding partnership - natural spring water Divona

 
3/6/2016 - 14:03 h
First Team

On the occasion of a new co - branding partnership between Hajduk and the company Divona, a press conference was held today at Poljud.

The new co - branding product of Hajduk's Marketing Department is a natural spring water Divona. Aljosa Basic, Hajduk's Director of Marketing and Sales and Nediljko Miletic, the owner of Divona presented the new product.

Hajduk now has its official water that will be widely present in the Club, Divona is becoming the official drink at the stadium, which was confirmed by Aljosa Basic:

"Among our co -branding products, we have now included the natural water too. It is interesting to note that in 2014, there were over 200 million of liters of bottled natural water that were distributed and sold in Croatia. This project therefore has a great potential at the market. Hajduk could earn significant amounts out of this project. We will also use it as Club's official drink at the stadium and it will be in everyday use". 

On behalf of Divona, Nediljko Miletic said:

"We started production and bottling one year ago. We have all the necessary documents and permition of Croatian National Institute of Public Health. We are now listed among the producers of natural spring water. As all other Hajduk fans, we also wanted to help the financial recovery of the Club".

Hajduk will get a fee for each bottle, 0.48 HRK for 1/2L bottles and 0.96 HRK for 1L bottles. Additional fee may be earned depending on the sales volume.


3/6/2016 - 14:03 h
First Team